BA in Fashion and Image Design
School of Arts, Communication & Cultural Studies

BA in Fashion and Image Design

BA in Fashion and Image Design
School of Arts, Communication & Cultural Studies

BA in Fashion and Image Design

PROGRAM DETAILS

Duration4 years (full time)

Fees
€8,280 per year

LanguageEnglish

CampusNicosia

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Qualification Awarded BA in Fashion and Image Design
Level Of Qualification Bachelor (1st Cycle Degree)
Offered by Department of Arts and Communication
Mode of Study Full Time or Part Time
The BA Fashion and Image Design program is designed for students who intend to have a career in fashion design and other design related careers in the fashion area.

Within this program Fashion Design is seen as a highly creative operation, reflecting a trained aesthetic sense and requiring a number of techniques and specific skills for effective expression. The fashion design and image program involves specialist commercial and marketing expertise with a professional approach. The ability to communicate effectively in a world-wide fashion area has become very important as the fashion business develops and operates on an international scale.

The program is designed to enrich and develop students’ individual potential. It is designed to help students to develop their abilities to identify problems and be able to solve them within the fashion area. Furthermore, the program equips students with the ability of understanding the national and international fashion business and meets fully the challenges of modern fashion industry.

It is expected that all students of the program will develop skills and abilities to communicate well, to work both independently and in group situations, to relate their studies to their chosen fashion area and to develop self- motivated responsibility for their actions.

The program provides technical foundation and a broad design education to meet the ever changing demands of the Fashion industry. Within the scope of these two areas the program aims to embody the student with expressive design and technical skills, broaden their communicative and intellectual awareness as well as their conceptual thinking. The students are therefore introduced to fashion technical skills through the courses of Pattern Cutting and Garment Making, the basic synthesis between garment and fabric. Within the course the understanding and proper use of pattern cutting and sewing equipment is developed which in turn assist students in the translation of basic designs into three-dimensional made up garments.

With in the elective courses of Menswear and Tailoring and Professional Pattern Cutting and Garment Making, more intricate skills are developed through experimental and creative pattern cutting and sewing techniques. The opportunity to interact and develop skills and a profound understanding of intricate pattern and sewing techniques helps in developing the necessary knowledge and skills for making up of a final fashion collection.

These fundamental technical courses will enable students to work in a professional manner, hence planning and organizing future fashion collections as well as acquiring good technical communication skills in order to communicate effectively with future design teams.

In conjunction with above technical courses students will also be introduced to art and design courses such as Introduction to Studio Art, Drawing, and Design and Materials. Here students will build upon their drawing skills as well as their knowledge and use of various materials through specific project work. These courses lay foundations for initial development through the establishment of good drawing skills and three dimensional forms.

To assist students in developing a historical and cultural awareness, which is crucial for such a design course, the program offers the course of History of Art / Cultural Studies and History of Fashion Design. This will provide students with an in-depth understanding of how sociopolitical and economic situations affect and influence fashion.

The program has been strategically structured to initially introduce students within the first semesters to the fashion industry and the basics of their future profession. In the following semesters the courses offered will develop students’ expertise in the fashion field with continuous experimentation and exploration in design, image and styling through Fashion Design Practice, Styling and Image Making, Fashion Photography and Design for Performance. The program offers alternative pathways through semesters 3- 8 for students whose special interests and future ambitions lie in the fields of the fashion media and fashion styling. The program strongly involves the use of image and styling. It looks at the diversity of ways that fashion and clothing can be communicated, promoted and presented creatively to different audiences, whether this be through photography, film, digital media, performance, music, advertising and journalism.

In the final year students are expected to establish a strong personal identity in their work one which should be reflected in their major collection project. The Major Collection Projects will enable students to design and execute a fashion design project, which will demonstrate extensive, detailed and critical understanding, initiative, innovation and creative originality. Students will develop a professional approach to their work enabling them to plan, organize fashion collections of high quality.

The program places a great importance on innovative research; hence in the final semester all students must complete a senior project, which is regarded as their thesis. It is a course where students act as individual designers in an investigation of a topic of their own choice. The course can be of any nature/ idea/ concept. The ultimate scope is to conduct an extensive research into the course and prepare an extended essay from the research findings and analysis. The course requires the student to initialise a written brief as well as produce final design solutions and a written thesis. The emphasis is on innovation and variety where topics can cross boundaries in both inter-disciplinary and multi-disciplinary guises.

Students will be introduced to a variety of subjects and media through the art and design electives, such as Illustration Techniques, Fashion Illustration Techniques, Photographic Design and Computer – Aided Pattern Design and many more, which help in the development of knowledge and skills that foster a greater understanding of the fashion field.

The vision of the BA Fashion and Image program is to create the new designers of tomorrow. Designers, which will help create a new identity for fashion design in Cyprus. An identity which no longer includes just fashion design and production but a wider scope which now includes such areas as theatre, film, fashion photography, digital media, advertising, journalism and many more. The program intends to create designers who will be able to work in a multi-disciplinary design environment. It will offer alternative pathways, which will provide students with the necessary knowledge and skills that will help them create, communicate, promote and present fashion creatively to different audiences. Designers, which will be able to design and execute fashion projects that will demonstrate detailed and critical understanding, initiative, innovation and creative originality.

The specific goals of the program are:

- to prepare students for a career in the sphere of creative fashion and associated design influenced careers;
- to educate students to an advanced level of individual creativity within the discipline of fashion design;
- to encourage independent research and problem solving in the fashion design process;
- to develop in depth awareness of the major cultural and social themes and current fashion trends and be able to use this as inspiration for fashion projects;
- to develop, principal and specialist skills, techniques and practices;
- to develop a personal creative identity and originality through their individual design projects;
- to communicate well with experts in other fields both within as well as the fashion design field.
- to understand and be able to translate design into three-dimensional garments using the correct methods of production for the creation of a fashion collection;
- to design and execute a fashion design project demonstrating extensive, detailed and critical understanding, initiative, innovation and creative originality;
- to adapt to new situations and flexibility in applying what has been learnt for generating new and unique ideas;
- to work in a multi-disciplinary design environment, support and convince their ideas in front of internal as well as external audience;

Upon successful completion of this program, the students should be able to:

1. Demonstrate in depth knowledge and skills in the different areas of fashion, including fashion and textile design, image and styling, fashion photography, fashion illustration and many more;
2. Apply their individual creativity to self initiated projects;
3. Engage in written briefs, and produce final design solutions as well as written reports which will be based on questioning and testing the area of research.
4. Use effectively major cultural and social themes, past and current fashion trends as inspiration for fashion projects;
5. Apply principal and specialist skills and techniques and practices in fashion projects. Skills and techniques which include sewing and pattern cutting techniques, illustrative and / or computer techniques, drawing and styling skills etc.
6. Demonstrate their personal creative identity and originality within their individual design projects.
7. Communicate effectively in both written and spoken form in the fashion design area, demonstrating appropriate levels of autonomy and responsibility;
8. Understand and interpret two-dimensional designs into three-dimensional garments or products, using the correct method of production necessary for the creation of a fashion collection;
9. Design and execute a creative and innovative fashion design project which has considered all aspects of design including, shape, colour, fabrication;
10. Use the ability to create new and unique ideas as a way to adapt to new situations or new design briefs especially when working in a design team.
11. Apply the communication skills developed, as well as the knowledge gained from studying in a multi- disciplinary environment, to support and convince his/ her ideas in front of an internal or external audience.

Graduates of the BA Fashion and Image Design program will be able to pursue opportunities in the Fashion design market in which today include such fields as fashion styling, fashion photography, fashion design and fashion promotion. This may also include involvement in theatre, television and magazines/publishing houses. Graduates may also pursue opportunities to initiate community based projects or fashion shows.
Specific Admission Requirements
To enter the program, a student must possess a High School leaving certificate from a recognized Secondary School or an equivalent qualification.

At the beginning of each academic year all newcomer students attend an orientation program. Teaching members of the program meet with individual candidates in order to address any queries they may have and to assess their past experience.

A good knowledge of English is essential as the language of instruction is English. Before the beginning of the Academic Year, for four weeks, students are advised to participate in Preparatory Courses in English. The English Preparatory Course is strongly recommended to all students and it is particularly helpful to students whose native language is not English.

At the end of the preparatory course, first year students are required to take an English Placement Test. The results of this test are used by the supervisors to assign students in various groups according to their level in the above subject. Students with poor performance need to register for additional English courses. In addition, supervisors, advise students on their individual workload.

Prior Learning Recognition and Transfer Admission:
Candidates who have graduated from a recognized six-form secondary school, and have completed university level work in an accredited program are eligible to apply for transfer admission. Such candidates should, along with their application form, submit the following documents:
- A six-form secondary school (high school) leaving certificate or equivalent qualification.
- Official transcripts (grade reports) and syllabi (course descriptions) for all University coursework taken to date.
- Transcripts are evaluated by an ad-hoc Transfer Committee consisting of the Program coordinator and two other academic staff members, in order to determine the number of credits to be transferred and issue a preliminary transfer credits evaluation report that will be handed out to the prospective student.

Transfer students, regardless of the number of credits transferred should complete at least half of the ECTS credits required by the program of study at Frederick University in order to be eligible for graduation. For a 4-year 240 ECTS program, a transfer student must complete a minimum of two-year full-time study (120 ECTS) at Frederick University in order to be eligible to obtain a FU bachelor degree.
Examination Regulations, Assessment and Grading
There are no specific examination regulations, assessment and grading methods employed by this Program. The Examination Regulations, Assessment Methods and Grading System for this Program are the same as the relevant general university regulations.

Graduation Requirements
Students are eligible for graduation after successfully completing 240 ECTS credits in the courses listed in the Program Structure.

Furthermore, a student can graduate only if their CGPA is greater or equal to 5.00 out of 10.00. Graduating students with a CGPA less than 5.00 might have to take extra courses or repeat a number of courses in order to improve their grades.

Access to Further Studies
Graduates of the BA Fashion Design and Image program will be able to gain access to various relevant MA level programs, which are offered in Europe and the USA.
Module Group
ECTS

The student must successfully complete 216 ECTS, from the following list of modules:

No.CodeNameECTSHours / week
1ARTC201ACADEMIC WRITING AND COMMUNICATION52
2FDI101FUNDAMENTALS OF DRAWING 154
3FDI102FUNDAMENTALS OF DRAWING 254
4FDI103PHOTOGRAPHY 153
5FDI104PHOTOGRAPHY 252
6FDI105ART CONCEPTS & CONTEXT 153
7FDI106ART CONCEPTS & CONTEXT 253
8FDI107FASHION DESIGN PRACTICE 153
9FDI108FASHION DESIGN PRACTICE 253
10FDI109PATTERN CUTTING AND GARMENT MAKING 154
11FDI110PATTERN CUTTING AND GARMENT MAKING 254
12FDI111DIGITAL IMAGE MAKING52
13FDI112DIGITAL DRAWING52
14FDI201IMAGE MAKING PROCESSES 153
15FDI203ART CONCEPTS & CONTEXT 353
16FDI204ART CONCEPTS & CONTEXT 453
17FDI206FILM AND VIDEO PRODUCTION 253
18FDI207TEXTILES FOR DESIGN53
19FDI208DESIGN AND PRINT53
20FDI209FASHION ILLUSTRATION PRACTICES53
21FDI210IMAGE MAKING PROCESSES 253
22FDI211PATTERN CUTTING AND GARMENT MAKING 354
23FDI212PATTERN CUTTING AND GARMENT MAKING 454
24FDI301STYLING AND IMAGE MAKING63
25FDI302MARKETING FOR FASHION63
26FDI303ADVANCED FASHION DESIGN PRACTICE63
27FDI304FASHION PHOTOGRAPHY63
28FDI305EXPERIMENTAL PRACTICES AND INNOVATIVE CONTEXT63
29FDI306COSTUME DESIGN FOR STAGE63
30FDI307FASHION ACCESSORY DESIGN63
31FDI308HISTORY OF FASHION63
32FDI309DIGITAL PATTERN GUTTING63
33FDI310FASHION TAILORING63
34FDI401RESEARCH METHODOLOGY63
35FDI402MAJOR COLLECTION PROJECT63
36FDI403RANGE PLANNING AND FORECASTING63
37FDI405FASHION PROMOTION63
38FDI499SENIOR PROJECT120
39FDI205FILM AND VIDEO PRODUCTION 153

The student must successfully complete 12 ECTS, from the following list of modules:

No.CodeNameECTSHours / week
1CVC400PLACEMENT60
2CVC410DESIGN FOR MOBILE APPLICATIONS60+3
3CVC412CONTEMPORARY ART PRACTICES61+2
4CVC413APPLIED DESIGN63
5CVC416SEMIOTICS OF TEXT & IMAGES63
6CVC417DRAMATURGY63
7CVC418MUSIC IN POPULAR CULTURE & FILMS63
8CVC419MULTITRACK RECORDING, EDITING & MIXING TECHNIQUES60+3
9CVC420NON-LINEAR MULTIMEDIA PRODUCTIONS63
10FDI411PROFESSIONAL PATTERN CUTTING AND GARMENT MAKING62+1
The student must successfully complete 12 ECTS from courses that can be considered as free electives. A free elective is considered any course offered by another Department for which the student is eligible to register
Total
240
Semesters
ECTS
No.CodeNameECTS
1FDI101FUNDAMENTALS OF DRAWING 15
2FDI103PHOTOGRAPHY 15
3FDI105ART CONCEPTS & CONTEXT 15
4FDI107FASHION DESIGN PRACTICE 15
5FDI109PATTERN CUTTING AND GARMENT MAKING 15
6FDI111DIGITAL IMAGE MAKING5
TOTAL30
No.CodeNameECTS
1FDI102FUNDAMENTALS OF DRAWING 25
2FDI104PHOTOGRAPHY 25
3FDI106ART CONCEPTS & CONTEXT 25
4FDI108FASHION DESIGN PRACTICE 25
5FDI110PATTERN CUTTING AND GARMENT MAKING 25
6FDI112DIGITAL DRAWING5
TOTAL30
No.CodeNameECTS
1FDI201IMAGE MAKING PROCESSES 15
2FDI203ART CONCEPTS & CONTEXT 35
3FDI205FILM AND VIDEO PRODUCTION 15
4FDI207TEXTILES FOR DESIGN5
5FDI209FASHION ILLUSTRATION PRACTICES5
6FDI211PATTERN CUTTING AND GARMENT MAKING 35
TOTAL30
No.CodeNameECTS
1ARTC201ACADEMIC WRITING AND COMMUNICATION5
2FDI204ART CONCEPTS & CONTEXT 45
3FDI206FILM AND VIDEO PRODUCTION 25
4FDI208DESIGN AND PRINT5
5FDI210IMAGE MAKING PROCESSES 25
6FDI212PATTERN CUTTING AND GARMENT MAKING 45
TOTAL30
No.CodeNameECTS
1FDI301STYLING AND IMAGE MAKING6
2FDI303ADVANCED FASHION DESIGN PRACTICE6
3FDI305EXPERIMENTAL PRACTICES AND INNOVATIVE CONTEXT6
4FDI307FASHION ACCESSORY DESIGN6
5FDI309DIGITAL PATTERN GUTTING6
TOTAL30
No.CodeNameECTS
1FDI302MARKETING FOR FASHION6
2FDI304FASHION PHOTOGRAPHY6
3FDI306COSTUME DESIGN FOR STAGE6
4FDI308HISTORY OF FASHION6
5FDI310FASHION TAILORING6
TOTAL30
No.CodeNameECTS
1FDI401RESEARCH METHODOLOGY6
2FDI403RANGE PLANNING AND FORECASTING6
3FDI405FASHION PROMOTION6
4FREE ELECTIVE6
5ART & DESIGN ELECTIVE6
TOTAL30
No.CodeNameECTS
1FDI402MAJOR COLLECTION PROJECT6
2FDI499SENIOR PROJECT12
3FREE ELECTIVE6
4ART & DESIGN ELECTIVE6
TOTAL30


 

 
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The delivery of the program of study is supported by the following members of staff:

RankName
ProfessorProf. Costas Mantzalos
Associate ProfessorMr. Panayiotis Michael
Associate ProfessorMs. Hourig Torossian
Assistant ProfessorDr. Emilios Charalambides
Assistant ProfessorMr. Panayiotis Charalambous
Assistant ProfessorMs. Christiana Constantinou
Assistant Professor - Programme Coordinator Ms. Eleni Gircalli
Assistant ProfessorMs. Theodora Kailou
Assistant ProfessorMr. Nicolas Lambouris
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